Case Study
Lead7 Engaging Every Lead
at the Right Moment
Brand, UI/UX, and Webflow development for an AI lead generation platform that captures leads, books calls, and closes deals — automatically.
CLIENT
AI SaaS Startup
INDUSTRY
AI / Lead Generation
SERVICES
Brand · UI/UX · Webflow
TOOLS
Figma · Webflow
SPRINTS
[X] Weeks
YEAR
2026
OVERVIEW
About the Project
Lead7 is an AI-powered lead generation platform that helps businesses capture, qualify, and convert leads into booked appointments through intelligent automation. We designed a modern, conversion-focused landing experience and brought it to life in Webflow built to turn traffic into booked calls.
THE CHALLENGE
Why Leads Slip Away
Research across 18 interviews and 72 survey responses showed how businesses lose leads: slow response times, poor follow-up, and low-quality lead qualification. The insight became the product's thesis engagement, not marketing spend, is where lead generation breaks down. Lead7 was designed to fix exactly that.
STRATEGIC APPROACH
Clarity, Then Conversion
The strategy: identify where businesses lose their most valuable leads and booking opportunities, then design a landing page that clearly communicates Lead7's value while driving action through a focused, frictionless user experience.
BRAND IDENTITY
A Geometric, Confident Mark
A modern geometric logo designed for clarity, scalability, and strong brand recognition across
web, mobile, and digital experiences anchored by a confident #7C3AED purple.
web, mobile, and digital experiences anchored by a confident #7C3AED purple.
THE PRODUCT
Designing the Inventory Workspace
Every section moves the visitor toward one action — booking a demo — with the AI pipeline,
proof, and process laid out to build trust fast.
proof, and process laid out to build trust fast.
THE PRODUCT
Inside the Lead Engine
The AI pipeline, agent flows, and campaign views designed so a business can see every lead, every booking, and every follow-up in one place, with automation doing the heavy lifting.
THE COMPLETE PAGE
Top to Bottom, One System
The entire landing page designed in Figma and built responsive in Webflow with one
consistent visual system.
consistent visual system.
THE OUTCOME
The Results
18 + 72
Interviews & survey responses informing design
2 Weeks
Design to live Webflow site
100%
Responsive across devices
Got Questions
Frequently asked questions
How long does it take to design a SaaS website?
Can TechNamah design the brand, product UI, and website together?
Why build a SaaS marketing site in Webflow?
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